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Redefining College Counseling at BASIS Independent Brooklyn

March 5, 2025

Featured Image for Redefining College Counseling at BASIS Independent Brooklyn

The college application process has grown more complicated each year, layering in a great deal of uncertainty and anxiety into an already complex process. That is why BASIS Independent Brooklyn offers individualized support and preparation for both students and their families. Matt Brauch established the College Counseling Program at BASIS Independent Brooklyn almost a decade ago, and he lives and breathes the very complicated world of college admissions with our Student Affairs Team at the High School Program. After working with seven graduating classes as well as serving as the College Counselor Advisor for our entire network of BASIS Independent Schools, we wanted to share how Mr. Brauch’s focused approach, informed by years of experience across our network, makes a difference.

Colleges and universities now offer many different application options to students—Early Decision I, Early Decision II, Early Action, Restrictive Early Action, Rolling Admissions, and Regular Decision. Many of our students also consider universities abroad, and that is why we have found offering families more guidance and support leads directly to exceptional outcomes. An equally important factor is help navigating the whole world of financial aid, scholarships, and ancillary programs.

Currently, our seniors are balancing natural anxiety with the confidence gained from BASIS Independent Brooklyn’s college prep programs and supportive environment as we await Regular Decision outcomes later this month. With personalized guidance from our dedicated faculty, expert resources, and custom events, the Class of 2025 is not only applying to the finest educational institutions but also cultivating resilience and independence—qualities that will serve them well in their future academic journeys and beyond.  

Here’s a glimpse into the college counseling approach that distinguishes BASIS Independent Brooklyn. 

Personalized Preparation

Standing apart from almost every other high school in the U.S., our students begin their college preparation in grade 9. This early start allows our College Counselor, Mr. Brauch, to take the time to get to know students and uncover their interests and strengths. He meets with families and has an open-door policy for students to stop by and ask questions.

He says, “I ask students about their passions and interests and work with them on ways they can demonstrate them in meaningful ways. We talk about possible college and career options, but the conversations need to be deeply rooted in their personal interests and goals.” 

For Mr. Brauch, the goal is finding the right college fit. Students must understand the connection between their strengths and the varying opportunities that each university has to offer. 

To help students uncover this connection, in the senior year Mr. Brauch works with students in a daily 50-minute College Counseling class to provide group and individualized guidance, helping them learn practical skills, such as navigating the application process, resume building, and essay writing, while encouraging them to explore degree pathways that might be a good fit.

Photo: Mr. Brauch and Director Forde alongside our seniors who received the 2024 College Board National Recognition Awards.

A Focused Approach

At many other schools in New York City, college counseling is part of a general guidance counseling program where the onus is on the student to ask for support and meet application deadlines. At BASIS Independent Brooklyn there is a balance of independence and accountability. The College Counselor works one-on-one with juniors and seniors, challenging them to complete goals and following up on their progress.  

Another factor that has empowered the older students at BASIS Independent Brooklyn is our commitment to small class sizes and expert educators. This model has made it possible for our teachers to impart a deep understanding and mastery of content in the sciences, mathematics, literature, history, world languages, AP, and Capstone courses. Personalized teaching translates to proficient learning and is one of the contributors to our legacy of content mastery, including outstanding test scores. 

Bringing Experts to Families

At BASIS Independent Brooklyn, students are positioned to drive the college admissions process with parents as informed partners.

Grades 9 & 10Grade 11Grade 12
College Counseling NewsletterCollege Counseling NewsletterCollege Counseling Newsletter
Encouraged to Attend College Rep Visits  Required to Attend College Rep Visits  Encouraged to Attend College Rep Visits  
Open access to College Counselor  Open Access to College Counselor  Regularly Scheduled Meetings with College Counselor  
Getting Ready College Counseling NightCollege Planning Workshop for Parents/Guardians Financial Aid Night – How to Interpret Financial Aid Award Letters
Financial Aid WorkshopOne-on-one Scheduled Meetings with College Counselor (Fall and Spring)Regularly Scheduled Meetings with College Counselor  
Financial Aid WorkshopDaily College Counseling Class (for Two Trimesters)
SMART TRACK College Funding ResourcesSMART TRACK College Funding Resources
Life Skills Mentoring
Presentation Training for Senior Projects
Transition Tips: Getting off to the Right Foot in College
Managing Stress and Emotions of the Transition to College (with School Counselor)

Photo: One of our college representative visits held in the senior lounge.

Outstanding Results

The Class of 2025 has made us proud every year. Senior year has been no exception. Many of our seniors received Early Action or Early Decision acceptances, and we are thrilled to announce our students received acceptances from schools including:

  • Princeton University
  • Stanford University
  • Cornell University
  • Georgetown University
  • Washington University at St. Louis
  • University of Virginia
  • University of North Carolina, Chapel Hill
  • University of Southern California
  • New York University
  • Georgia Institute of Technology
  • Purdue University
  • Virginia Institute of Technology
  • Northeastern University 
  • American University
  • Oberlin College
  • Pepperdine College
  • McGill University
  • Imperial College London
  • King’s College London

Year after year, the effectiveness of the College Counseling approach at BASIS Independent Brooklyn truly stands out, showcasing the remarkable results we achieve together now with seven graduating classes this year.

Our students are well-equipped to overcome any setbacks with the right mindset. Our robust College Counseling Program plays a crucial role in this process. With personalized support, dedicated resources, and daily classes, our students confidently navigate obstacles and are empowered to make informed decisions about their future. 

BASIS Independent Brooklyn is a PreK– Grade 12 private school, providing students with an internationally benchmarked liberal arts and sciences curriculum, with advanced STEM offerings. Considering joining the Bears community? To join our interest list for the next school year and receive admissions updates and more, please click here. 


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BASIS Independent Brooklyn
Lower School |
PreK—Grade 2
405 Gold Street
Brooklyn, NY 11201
(929) 295-5124
Upper School |
Grade 3—Grade 12
556 Columbia Street
Brooklyn, NY 11231
(929) 394-5307

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