In my senior project, I will be exploring the usage of AI technology in the safety industry. I will be working with eSafety Systems; a company that produces software for construction safety. I am primarily working with marketing materials and doing market research on competition throughout this industry. My project will employ this market research, including price points, effectiveness of the software itself, audience and reach, and most importantly the usage of AI technology. My goal is to explore this unlikely field that has been greatly affected by AI technology and along the way, improve the marketing and audience to reach of eSafety Systems.